Built-in capability to automatically group app users into cohorts based on their user persona reflecting channel and service usage patterns and digital journeys.
AI to identify milestones in the early life of engaged and disengaged app users and recommend different courses of action across the user journey to achieve desired milestones.
Easy to interpret dashboards that report digital customer engagement metrics like increase in active user base, increase in repeat app usage or uplift in service consumption on specific digital touchpoints.