Article in The Hindu Businessline
November 4, 2016
Flytxt consumer behavior insights on e-commerce festival season sales in India featured in The Hindu Business Line – Catalyst. This research analyses the consumer behaviour during the festival sale event held in the 1st week of October 2016 by various Indian e-commerce brands. It also offers a glimpse of the business impacts of their sales, marketing, distribution and partnership strategy.
Article in Analytics India Magazine
October 18, 2016
Analytics India Magazine has featured Flytxt among the 10 most preferred analytics firm to work for in India.
Article in Analytics India Magazine
September 20, 2016
Flytxt data science team analysed social media interactions around Rio Olympics 2016 to understand the overall sentiment and discover new insights. Some of these insights follow human intuition while most of them turned out to be fascinating and totally unexpected.
Article in Exchange4media
September 1, 2016
In an interaction with exchange4media, Abhay Doshi, Senior VP-Product & Marketing, Flytxt, expresses his views on privacy concerns around WhatsApp sharing data with Facebook.Abhay feels that this is part of Facebook’s strategy to enrich targeting capabilities.