Article in cbronline
February 3, 2014
Communication Service Providers (CSPs) could leverage their available customer data to generate a potential $300M a year in additional margins, according to the new report from Flytxt and Gartner. The report highlights the importance of big data analytics when it comes to examining customer behaviour in order to improve output and services.
Article in Analytics India Magazine
January 13, 2014
Each year Analytics India Magazine publish a list of analytics firms in India that are making all the right noises and showcases the most potential among newcomers. This year Flytxt makes into 10 Emerging analytic firms list
Program aired on Headlines Today Channel
January 12, 2014
Aegis Graham Bell award, an initiative of Aegis School of Business in partnership with COAI and PwC, is one of the best known global recognitions in the field of TIME (Telecom, Internet, Media and Entertainment). Flytxt won the Aegis Graham Bell award for its unique multi-operator anchored mobile advertising market place, mADmart. This 2-sided business model connects brands and advertisers to mobile subscribers directly, ensuring a new revenue stream for operators while delivering better ROI to advertisers..
Article by Abhay Doshi, VP, Product and Marketing, Flytxt
December 20, 2013
Worldwide CSPs are waking up to the fact that to remain profitable in the face of fierce competition it would be as much important to arrest revenue erosion as it would be to acquire new customers. Churn has emerged as one of the most critical source of revenue erosion.