Flytxt enhances Big Data analytics powered solutions for Communication Service Providers using Intel® Distribution for Apache Hadoop* software
March 4, 2013, India
Flytxt, the provider of Big Data powered solutions to CSP’s that enables them to derive economic value from their data, has announced that it will integrate the Intel Distribution for Apache Hadoop software (Intel Distribution) with their proprietary Big Data Platforms.
Flytxt provides Big Data analytics powered solutions to CSPs targeted at enhancing revenue, reducing churn, increasing customer loyalty and generating new revenue streams from mobile marketing and advertising. Through these solutions, Flytxt strives to generate 10-15% impact on operators’ top line. The company has already deployed its platform across 29 operators spread across 22 countries, serving a total subscriber base of 400 million, and generating $250 million incremental revenue so far.
Commenting on the partnership, Mr. Prateek Kapadia, CTO, Flytxt, said, “Flytxt harnesses large amounts of Operator data to provide accurate and real-time subscriber insights, recommendation and actions, which enable operators to arrive at critical business decisions.” Discussing the objective behind choosing the Intel Distribution, he added “We are committed to continuous technology enhancements that augment our offerings to make them faster, more efficient and reliable. We find the Intel Distribution complementing our Big Data architecture as it provides us with high standards of performance and manageability required by our machine learning, ELT and online event processing clusters.”
“The Intel Distribution has addressed some of the world’s largest data analysis and querying usage models in telecommunication industry. In combination with the Flytxt software stack, Intel distribution provides a proven technology platform to enable operators to optimize existing revenue and to generate new revenue streams”,” said Mr. Girish Juneja, General Manager, Intel’s Big Data Software.
Through its Big Data analytics powered platform, Flytxt not only helps operators to derive usage patterns and insights by aggregating and analysing huge volumes of data, but also to take timely action and recommendation to enable real-time contextual marketing. The company offers Revenue Enhancement, Customer Retention, Intent Management and Mobile Advertising solutions to operators for optimizing revenue, customer satisfaction and harnessing new revenue streams. Flytxt offers a unique service delivery model combining Big Data technology; marketing consulting and execution to enable operators generate incremental revenue and increase customer satisfaction.
About Flytxt
Flytxt is a Big Data Technology leader with a focus on enabling mobile operators to derive economic value from subscriber data. The company offers Customer Experience and Revenue Management Solutions as well as consultancy services to help operators run campaigns for increasing revenue, reducing churn and enhancing loyalty. Flytxt’s real-time integrated marketing platform is deployed with leading operators across APAC and EMEA, serving more than 400 million subscribers and has generated around $250 million incremental revenue for operators till now.
Flytxt has won many industry awards like Red Herring Asia 100, IEEE Cloud Computing Challenge and NASSCOM Emerge 50. With its corporate office in Netherlands and global delivery centre at Trivandrum, the Company has presence in Delhi, Mumbai, Dhaka, Lagos, Nairobi and Dubai. For more information about Flytxt, visit www.flytxt.com.
